How do videos help businesses?

Video has become an essential tool for many different business aspects. Whether it’s for your website and SEO, an event, social media, email marketing, a presentation, or simply to enhance and strengthen your marketing and branding efforts, video allows you to convey your message in a creative and engaging way to your target audience.

Why should I choose VMG? / What makes VMG different?

VMG takes the time to understand our clients’ needs and the goals for their video initiative.

We aren’t going to become experts on your business or industry overnight and we know that. So instead, we take a lot of time up front to get to know you. We ask a lot of questions, and we’re good at understanding what type of information we need to extract from our clients to make a clear, compelling, branded video that gets their customers to take the next step.

VMG is 100%, US based so our clients always have a team of creatives at their fingertips to create a unique video that suits their needs, and blows away their prospects and competitors.

What can clients expect from a professional video company?

We know there are a lot of options out there for a business looking to create a video. And with those options comes an extremely vast range of pricing. One easy way to narrow down your options is deciding between one of the three following options: DIY video solutions, hiring a freelancer, or working with a professional video company.  

Whether you choose VMG or another professional video company, you’ll be working with a creative team of individuals that bring expertise to each element of video creation. You aren’t just paying for a product; you’re paying for a service that allows you to continue doing your day-to-day, without investing the time it would take for you to complete this type of project on your own, or having to manage all of the details that come with hiring a freelancer.

You also get the peace-of-mind that comes from working with a company that wants to be a partner and has an actual investment in the relationship.

What are the different styles?

VMG offers a variety of styles to suit many needs. The main categories are Whiteboard, Animated Explainer, Character Animation, 3D Animation & Live Action. With that said, our talented team of creatives recognizes that sometimes we need to blur the lines between those categories to deliver a video that’s just right.

How much?

Many things factor into the price of our videos: style, length, level of complexity and the project timeline, just to name a few. A video project with a run-time of up to 60 seconds will usually require a budget of $4,000 – $6,000. We also offer volume discounts for clients looking to do multiple videos.

What is the process?

VMG believes in continuous improvement, and that belief drives our production process. We have learned over time how to refine our steps to make the creative process comfortable for our clients, but efficient enough keep your project on track. We work at our clients’ pace, so whether you need something quick, or you’d rather take your time, our creative process is a great fit!  

How long does the process take?

Our average production timeline is about 8 weeks. Some clients get done faster… some take a bit longer… We work to be as flexible as possible without compromising the quality of our videos.

How long should my video be?

Most of our videos fall between 30 seconds and 3 minutes. Typically, for a sales or marketing video the sweet spot tends to be around 90 seconds. With that in mind, VMG recognizes every video project is different and our clients have different objectives for their videos.  

Depending on how our clients plan to use their video, VMG will be able to offer some advice on best practices to ensure an optimum viewer experience that encourages potential customers to take the next step in your process.  

At the end of the day a video of any duration is better than no video at all.

How do I get started?

That’s easy! Give us a call and talk with one of our Business Development Specialists. But be warned; we’ve got a reputation for being extremely charming.

Where are you located?

From our headquarters in St. Louis, Missouri we’ve been creating videos for the last decade, and have worked with clients in 49 states and 17 countries.

Typical client?

Our typical client is someone looking for a video partner to create unique digital content that helps tell their story or deliver their message. Most are looking to spend between $5,000 – $10,000 on a video or series of videos.  

Often, our clients are planning to use their video as part of a sales presentation, marketing campaign, product launch or a rebranding strategy.

A lot of clients offer a complex product or service, and they need a video that explains it in a quick and digestible way.

And some clients simply need relevant, branded video content to help make sure they stay visible and recognizable in an increasingly competitive digital marketplace.

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